Gather the Troops
Today I’d like to chat about the different types of support staff you need and what makes them so important.
There are essentially four key roles that need to be filled to set your business up for success:
- The Worker
- The Technician
- The Manager
- The Entrepreneur
All of these roles need to be played simultaneously by different people with the right talents. It’s all about balance.
This person is like the worker bees of a colony, or the miners at the coal face. They do repetitive tasks under instruction. In other words, they follow the system. This type of role has the cheapest wage rate, and is also the easiest to outsource.
This person represents the present and all that needs to be done for the physical aspects of the business building process. They are the “doer”. This is usually the most visible person of the entire operation.
This person represents the past and works to fix problems through learning from past mistakes. They are the practical side of the business and is in charge of putting together the business and overseeing the planning.
This person represents the future and the vision for the business. They are responsible for the creative side of the business and are always considering ways to enhance products/service, business image, branding and more.
All of these characters are essential in the success of any business. In fact when one first starts a business, the owner is normally doing all of these. A business owner should not be the Worker. To build a solid foundation from the start, you need to work harder to find the right people to put in these roles. Obviously, you need to be one of these key people, but ensure you find the role that fits your skills and talents, not necessarily what you THINK you should be doing.
This may be a hard process for you as you will need to relinquish some control over the business and instill trust in people to allow them to do their jobs. By doing this, you can actually have a business and reach scalability.
Remember, our business coaches can help you through this entire process and teach you how to avoid falling victim to your business. Try our GUIDED TOUR.